HOG – Harley-Davidson, Inc.
Harley-Davidson, Inc.HOG
$24.96Name : Harley-Davidson, Inc.
Sector : Consumer Cyclical
Industry: Recreational Vehicles
Mark. Cap: $2,627,496,704.00
EPSttm : 1.93
Harley-Davidson, Inc.
$24.96
3.35%$0.81
HOG — Price & Float Short
—— Fair value
★ EPS beat
★ EPS miss
—— Target Price
Float Short %
Float Short %
15.68
Margin Of Safety %
-28
Put/Call OI Ratio
1.16
EPS Next Q Diff
0.26
EPS Last/This Y
-2.43
EPS This/Next Y
1.46
Price
24.97
Target Price
25.56
Analyst Recom
2.76
Performance Q
22.77
Upside
146.8%
Beta
1.29
Ticker: HOG
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| Date | Symbol | Latest | P/C OI | P/C Vol | Total OI |
|---|---|---|---|---|---|
| 2026-06-05 | HOG | 24.49 | 1.18 | 0.29 | 48731 |
| 2026-06-08 | HOG | 24.92 | 1.20 | 0.47 | 47383 |
| 2026-06-09 | HOG | 25.48 | 1.18 | 1.03 | 48176 |
| 2026-06-10 | HOG | 24.39 | 1.18 | 0.40 | 48715 |
| 2026-06-11 | HOG | 25.76 | 1.18 | 0.18 | 49112 |
| 2026-06-12 | HOG | 25.65 | 1.17 | 1.38 | 49298 |
| 2026-06-15 | HOG | 26.07 | 1.18 | 0.61 | 48463 |
| 2026-06-16 | HOG | 25.61 | 1.17 | 1.12 | 48834 |
| 2026-06-17 | HOG | 25.41 | 1.17 | 2.88 | 49404 |
| 2026-06-18 | HOG | 25.65 | 1.17 | 4.05 | 49412 |
| 2026-06-22 | HOG | 24.7 | 1.19 | 0.58 | 44775 |
| 2026-06-23 | HOG | 25.6 | 1.16 | 0.59 | 46252 |
| 2026-06-24 | HOG | 25.56 | 1.22 | 3.79 | 48559 |
| 2026-06-25 | HOG | 25.44 | 1.25 | 1.95 | 49431 |
| 2026-06-26 | HOG | 25.2 | 1.25 | 0.86 | 49681 |
| 2026-06-29 | HOG | 24.24 | 1.21 | 3.54 | 47629 |
| 2026-06-30 | HOG | 24.47 | 1.18 | 1.34 | 46919 |
| 2026-07-01 | HOG | 24.16 | 1.17 | 0.58 | 46985 |
| 2026-07-02 | HOG | 24.96 | 1.16 | 0.71 | 47290 |
| Date | Symbol | Latest | P/C OI | P/C Vol | Total OI |
Current Page1 of 1
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| Date | Ticker | Price | Current Quarter Growth Estimate | EBIT Estimation | Average EPS Estimate Current Year |
|---|---|---|---|---|---|
| 2026-06-05 | HOG | 24.50 | -29.0 | -391.3 | 0.37 |
| 2026-06-08 | HOG | 24.92 | -29.0 | -391.7 | 0.37 |
| 2026-06-09 | HOG | 25.50 | -29.0 | -391.9 | 0.37 |
| 2026-06-10 | HOG | 24.42 | -29.0 | -389.7 | 0.37 |
| 2026-06-11 | HOG | 25.75 | -29.0 | -393.0 | 0.37 |
| 2026-06-12 | HOG | 25.64 | -29.0 | -391.0 | 0.37 |
| 2026-06-15 | HOG | 26.07 | -29.0 | -391.7 | 0.37 |
| 2026-06-16 | HOG | 25.62 | -28.1 | -390.5 | 0.38 |
| 2026-06-17 | HOG | 25.41 | -28.1 | -390.8 | 0.38 |
| 2026-06-18 | HOG | 25.66 | -28.1 | -391.5 | 0.38 |
| 2026-06-22 | HOG | 24.71 | -28.1 | -389.9 | 0.38 |
| 2026-06-23 | HOG | 25.58 | -28.1 | -392.3 | 0.38 |
| 2026-06-24 | HOG | 25.57 | -28.1 | -391.1 | 0.38 |
| 2026-06-25 | HOG | 25.44 | -28.1 | -391.0 | 0.38 |
| 2026-06-26 | HOG | 25.19 | -27.3 | -390.8 | 0.39 |
| 2026-06-29 | HOG | 24.24 | -27.3 | -389.8 | 0.39 |
| 2026-06-30 | HOG | 24.47 | -27.3 | -391.5 | 0.39 |
| 2026-07-01 | HOG | 24.15 | -27.3 | -390.7 | 0.39 |
| 2026-07-02 | HOG | 24.97 | -27.3 | -392.3 | 0.39 |
| Date | Ticker | Price | Current Quarter Growth Estimate | EBIT Estimation | Average EPS Estimate Current Year |
Current Page1 of 1
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| Date | Ticker | Insider Transactions | Institutional Transactions | Float Short |
|---|---|---|---|---|
| 2026-06-05 | HOG | 0.58 | -1.85 | 13.99 |
| 2026-06-08 | HOG | 0.58 | -1.85 | 13.99 |
| 2026-06-09 | HOG | 0.58 | -1.85 | 13.99 |
| 2026-06-10 | HOG | 0.58 | -1.85 | 15.21 |
| 2026-06-11 | HOG | 0.58 | -1.85 | 15.21 |
| 2026-06-12 | HOG | 0.58 | -1.85 | 15.21 |
| 2026-06-15 | HOG | 0.56 | 4.86 | 15.21 |
| 2026-06-16 | HOG | 0.56 | 4.86 | 15.21 |
| 2026-06-17 | HOG | 0.56 | 4.86 | 15.21 |
| 2026-06-18 | HOG | 0.56 | 4.86 | 15.21 |
| 2026-06-22 | HOG | 0.56 | 4.85 | 15.23 |
| 2026-06-23 | HOG | 0.51 | 4.85 | 15.23 |
| 2026-06-24 | HOG | 0.51 | 4.85 | 15.23 |
| 2026-06-25 | HOG | 0.51 | 4.85 | 15.23 |
| 2026-06-26 | HOG | 0.51 | 4.85 | 15.68 |
| 2026-06-29 | HOG | 0.56 | 4.85 | 15.68 |
| 2026-06-30 | HOG | 0.56 | 4.85 | 15.68 |
| 2026-07-01 | HOG | 0.56 | 4.85 | 15.68 |
| 2026-07-02 | HOG | 0.56 | 4.85 | 15.68 |
| Date | Ticker | Insider Transactions | Institutional Transactions | Float Short |
Current Page1 of 1
Last Quarter Act. EPS
0.22
Avg. EPS Est. Current Quarter
0.63
Avg. EPS Est. Next Quarter
0.48
Insider Transactions
0.56
Institutional Transactions
4.85
Beta
1.29
Average Sales Estimate Current Quarter
1166
Average Sales Estimate Next Quarter
1067
Fair Value
17.86
Quality Score
66
Growth Score
52
Sentiment Score
32
Actual DrawDown %
51.8
Max Drawdown 5-Year %
-64.1
Target Price
25.56
P/E
14.17
Forward P/E
13.15
PEG
P/S
0.61
P/B
0.86
P/Free Cash Flow
59.89
EPS
1.76
Average EPS Est. Cur. Y
0.39
EPS Next Y. (Est.)
1.85
Target Price Estimates Raised
Target Price Estimates Lowered
Profit Margin
5.34
Relative Volume
0.69
Return on Equity vs Sector %
-10.9
Return on Equity vs Industry %
2.5
EPS 1 7Days Diff
EPS 1 30Days Diff
0.01
EBIT Estimation
-392.3
◆
HOG
Consumer Cyclical
$24.96
Swing / Pullback
Buy the dip on strong trends
WEAK
RSI
51.4
Range 1M
51.2%
Sup Dist
4%
Momentum Growth
Ride accelerating trends
WEAK
EPS Yr
-85.4%
EPS NY
366.5%
52W%
57.1%
Long-Term Value
Quality companies, undervalued
WEAK
🟢 BUY
+71.7% upside
Upside
+71.7%
Quality
66
MoS
-28%
HOG — P/E HistoricalRecreational Vehicles
Harley-Davidson, Inc.Sector: Consumer Cyclical
Industry: Recreational Vehicles
Employees: 5500
Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, Grand American touring, standard, sportbike, adventure touring, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels. The LiveWire segment sells electric motorcycles, balance bikes for kids, electric bikes, parts and accessories, apparel, and related parts and services. The Harley-Davidson Financial Services segment provides wholesale financing services, such as floorplan and open-account financing of motorcycles, and parts and accessories; and retail financing services, such as installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale insurance and voluntary protection products. This segment also licenses third-party financial institutions that issue credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.
HOG
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