BFH – Bread Financial Holdings Inc.
BFH — Price & Float Short
—— Fair value
★ EPS beat
★ EPS miss
—— Target Price
Float Short %
Float Short %
8.62
Margin Of Safety %
Put/Call OI Ratio
0.8
EPS Next Q Diff
2.19
EPS Last/This Y
0.19
EPS This/Next Y
1.09
Price
83.38
Target Price
96.86
Analyst Recom
2.44
Performance Q
9.75
Upside
221.7%
Beta
1.12
Ticker: BFH
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| Date | Symbol | Latest | P/C OI | P/C Vol | Total OI |
|---|---|---|---|---|---|
| 2026-04-14 | BFH | 82.67 | 2.54 | 0.00 | 2540 |
| 2026-04-15 | BFH | 83.2 | 2.49 | 0.31 | 2553 |
| 2026-04-16 | BFH | 84.49 | 2.44 | 0.46 | 2574 |
| 2026-04-17 | BFH | 90.54 | 2.41 | 0.14 | 2590 |
| 2026-04-20 | BFH | 91.76 | 2.04 | 0.09 | 2238 |
| 2026-04-21 | BFH | 91.33 | 1.84 | 0.00 | 2329 |
| 2026-04-22 | BFH | 92.45 | 0.70 | 0.41 | 3661 |
| 2026-04-23 | BFH | 92.13 | 0.71 | 2.92 | 3812 |
| 2026-04-24 | BFH | 86.12 | 0.77 | 0.64 | 3886 |
| 2026-04-27 | BFH | 88.12 | 0.77 | 0.10 | 3902 |
| 2026-04-28 | BFH | 86.33 | 0.77 | 41.50 | 3907 |
| 2026-04-29 | BFH | 85.29 | 0.78 | 0.22 | 4114 |
| 2026-04-30 | BFH | 84.83 | 0.78 | 13.50 | 4169 |
| 2026-05-01 | BFH | 85.33 | 0.79 | 2.62 | 4197 |
| 2026-05-04 | BFH | 83.59 | 0.80 | 2.88 | 4235 |
| 2026-05-05 | BFH | 85.09 | 0.80 | 0.75 | 4246 |
| 2026-05-06 | BFH | 88.3 | 0.81 | 0.00 | 4262 |
| 2026-05-07 | BFH | 86.44 | 0.80 | 0.08 | 4268 |
| 2026-05-08 | BFH | 87.34 | 0.80 | 0.00 | 4278 |
| 2026-05-11 | BFH | 84.94 | 0.80 | 0.00 | 4281 |
| 2026-05-12 | BFH | 84.63 | 0.80 | 3.00 | 4284 |
| 2026-05-13 | BFH | 83.37 | 0.80 | 0.20 | 4279 |
| Date | Symbol | Latest | P/C OI | P/C Vol | Total OI |
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| Date | Ticker | Price | Current Quarter Growth Estimate | EBIT Estimation | Average EPS Estimate Current Year |
|---|---|---|---|---|---|
| 2026-04-14 | BFH | 82.68 | 3.9 | - | 10.26 |
| 2026-04-15 | BFH | 83.20 | 3.9 | - | 10.26 |
| 2026-04-16 | BFH | 84.58 | 3.9 | - | 10.26 |
| 2026-04-17 | BFH | 90.52 | 3.9 | - | 10.26 |
| 2026-04-20 | BFH | 91.73 | 3.9 | - | 10.26 |
| 2026-04-21 | BFH | 91.27 | 5.2 | - | 10.34 |
| 2026-04-22 | BFH | 92.51 | 5.2 | - | 10.34 |
| 2026-04-23 | BFH | 92.12 | 5.2 | - | 10.34 |
| 2026-04-24 | BFH | 86.12 | 5.2 | - | 10.34 |
| 2026-04-27 | BFH | 88.04 | -9.6 | - | 10.34 |
| 2026-04-28 | BFH | 86.27 | -13.5 | - | 11.25 |
| 2026-04-29 | BFH | 85.38 | -13.5 | - | 11.25 |
| 2026-04-30 | BFH | 84.79 | -13.5 | - | 11.25 |
| 2026-05-01 | BFH | 85.35 | -12.8 | - | 11.30 |
| 2026-05-04 | BFH | 83.54 | -12.8 | - | 11.30 |
| 2026-05-05 | BFH | 85.11 | -12.8 | - | 11.30 |
| 2026-05-06 | BFH | 88.31 | -12.8 | - | 11.30 |
| 2026-05-07 | BFH | 86.44 | -12.8 | - | 11.30 |
| 2026-05-08 | BFH | 87.27 | -12.8 | - | 11.30 |
| 2026-05-11 | BFH | 85.01 | -12.8 | - | 11.26 |
| 2026-05-12 | BFH | 84.71 | -13.6 | - | 11.26 |
| 2026-05-13 | BFH | 83.38 | -13.6 | - | 11.26 |
| Date | Ticker | Price | Current Quarter Growth Estimate | EBIT Estimation | Average EPS Estimate Current Year |
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| Date | Ticker | Insider Transactions | Institutional Transactions | Float Short |
|---|---|---|---|---|
| 2026-04-14 | BFH | 0.00 | -4.73 | 8.89 |
| 2026-04-15 | BFH | 0.00 | -4.73 | 8.89 |
| 2026-04-17 | BFH | 0.00 | -4.73 | 8.89 |
| 2026-04-20 | BFH | 0.00 | -4.66 | 8.89 |
| 2026-04-21 | BFH | 0.00 | -4.66 | 8.89 |
| 2026-04-22 | BFH | 0.00 | -4.66 | 8.89 |
| 2026-04-23 | BFH | 0.00 | -4.66 | 8.76 |
| 2026-04-24 | BFH | 0.00 | -4.66 | 9.12 |
| 2026-04-27 | BFH | 0.00 | -4.00 | 8.52 |
| 2026-04-28 | BFH | -1.34 | -4.00 | 8.52 |
| 2026-04-29 | BFH | -1.34 | -4.00 | 8.52 |
| 2026-04-30 | BFH | -1.34 | -4.00 | 8.52 |
| 2026-05-01 | BFH | -1.37 | -4.00 | 8.73 |
| 2026-05-04 | BFH | -1.36 | -3.14 | 8.73 |
| 2026-05-05 | BFH | -1.36 | -3.14 | 8.73 |
| 2026-05-06 | BFH | -1.36 | -3.14 | 8.73 |
| 2026-05-07 | BFH | -1.36 | -3.14 | 8.73 |
| 2026-05-08 | BFH | -1.36 | -3.14 | 8.73 |
| 2026-05-11 | BFH | -1.36 | -2.27 | 8.73 |
| 2026-05-12 | BFH | -1.36 | -2.27 | 8.62 |
| 2026-05-13 | BFH | -1.35 | -2.27 | 8.62 |
| Date | Ticker | Insider Transactions | Institutional Transactions | Float Short |
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Last Quarter Act. EPS
0.92
Avg. EPS Est. Current Quarter
2.71
Avg. EPS Est. Next Quarter
3.11
Insider Transactions
-1.35
Institutional Transactions
-2.27
Beta
1.12
Average Sales Estimate Current Quarter
956
Average Sales Estimate Next Quarter
993
Fair Value
Quality Score
53
Growth Score
45
Sentiment Score
83
Actual DrawDown %
18.4
Max Drawdown 5-Year %
-75.5
Target Price
96.86
P/E
6.84
Forward P/E
6.57
PEG
1.13
P/S
0.72
P/B
1.04
P/Free Cash Flow
1.56
EPS
12.2
Average EPS Est. Cur. Y
11.26
EPS Next Y. (Est.)
12.35
Target Price Estimates Raised
Target Price Estimates Lowered
Profit Margin
11.86
Relative Volume
0.62
Return on Equity vs Sector %
5
Return on Equity vs Industry %
-33.1
EPS 1 7Days Diff
EPS 1 30Days Diff
1.05
EBIT Estimation
◆
BFH
Financial
$83.44
📉
Swing / Pullback
Buy the dip on strong trends
WEAK
Trend
2/20
Pullback
22/25
Volume
9/15
Valuation
9/20
TP/AR
3/10
Options
3/10
RSI
48.4
Range 1M
16.3%
Sup Dist
0.2%
🚀
N/A
Momentum Growth
Ride accelerating trends
WEAK
Momentum
3/25
Growth
13/30
Estimates
4/20
Inst/Vol
2/15
Options
7/10
EPS Yr
-8.3%
EPS NY
13.9%
52W%
68.2%
💎
N/A
Long-Term Value
Quality companies, undervalued
WEAK
🟢 BUY
+165.7% upside
Quality
8/30
Valuation
18/30
Growth
11/25
Stability
3/10
LT Trend
1/5
Upside
+165.7%
Quality
53
Click a card to see score breakdown
Full Analysis →
Sector: Financial Services
Industry: Credit Services
Employees: 6000
Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, underwriting, and funding services for private label and co-brand credit card programs, as well as through Bread Pay partnerships. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs, and installment loans and split-pay products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread Pay, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products. Additionally, it offers retail and deposit products, primarily in the form of certificates of deposit and high-yield savings accounts, including traditional and Roth Individual Retirement Accounts. The company offers its products under the Bread, Bread Financial, Bread Cashback, Bread Rewards, Bread Pay, and Bread Savings brands. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was incorporated in 1995 and is headquartered in Columbus, Ohio.
BFH
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